Riley Serafini 
HI THERE. I’M RILEY.
I’m a content creator, copywriter, and marketing strategist with experience in the tech, education, and sustainability industries.
I’ve worked with fast-growing startups and well-known brands to drive their marketing efforts through many mediums, including writing, social media, and video production.
Detailed strategies
Social Media
I am passionate about the ever-evolving media landscape - I am a millennial after all. I have experience managing social media accounts, including: growing follower count, shooting photo and video content, creating hashtags, and caption writing.
Marketing
As a content strategist, I have gained a unique perspective on marketing to a niche audience with high-quality content that is widely relatable. That perspective has allowed me to establish brand identity through meeting stakeholder demands, determining company-wide objectives, and learning from the creative operations team.
Copyediting
A hobby turned professional passion, writing is one of my most valued skills. I have worked on high profile bio’s for C-suite executives, edited short and long form blog content, developed a company style guide, and co-managed a website rebrand.
ABOUT ME
My ultimate goal is to be a storyteller - to go beyond my perspective into the collective human experience. I believe in using messaging strategies as a novel tool to enable use to share stories and become more connected as human beings.
ARTICLES WRITTEN BY ME